Toyota vs Subaru

When a joint-product is made, it raises discussions about who really plays the major role.

Rear-drive coupe wouldn’t exist without Toyota but Subaru engineers claim major role.

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5 December 2011

By HAITHAM RAZAGUI in JAPAN

COMMENTS made at the Tokyo motor show by Subaru Australia managing director Nick Senior about the BRZ coupe – which was co-developed with Toyota, whose almost-identical version is badged GT 86 – have apparently opened old wounds from the project’s tumultuous early gestation days.

It has been reported that Toyota’s chief engineer on the sportscar program, Tetsuya Tada, hit back at Mr Senior’s comment that the BRZ – and by association the GT 86 – “is a Subaru through-and-through” owing to the cars being largely engineered by Subaru and produced in its factory.

Both cars are based around Subaru’s trademark ‘boxer’ (flat-four) engine and ride on a new, Impreza-inspired chassis with an interior displaying many of the brand’s hallmark features.

But neither would exist were it not for Toyota’s decision – led by petrolhead president Akio Toyoda – to develop a fun, rear-drive, affordable coupe that would help the company move away from its pipe-and-slippers image.

At last weekend’s preview drive event for the BRZ in Japan, Subaru general manager for product and portfolio planning Toshio Masuda showed journalists the coupe’s project timeline, which attributed product planning and styling to Toyota but the majority of the coupe’s gestation period, including engineering, development and production, to Subaru.

Mr Masuda described the meeting of minds between the two brands as having a goal of “one plus one equals three”, but Mr Tada said Toyota was initially met with resistance from its subsidiary.

Mr Tada said clashes with Subaru surrounded Toyota’s insistence on the use of new direct-injection technology that would yield Toyota’s target specific output of 73.4kW per litre from the flat-four engine.

Toyota claims to have identified the horizontally-opposed engine architecture as a key way of achieving the car’s low centre of gravity, while the company’s 2008 decision to double its stake in Subaru from eight to 16 per cent coincided with a Subaru project to develop the latest FB boxer engine design that debuted in the Forester earlier this year.

Mr Masuda’s project timeline gave both Subaru and Toyota equal responsibility for sales and marketing but apparently in return for initiating and largely funding the program – as well as contributing direct-injection expertise, steering and transmission components – Toyota has since 2009 been gaining publicity for its version of the sportscar through several iterations of its FT-86 concept.

Subaru, on the other hand, only offered its first two glimpses of the BRZ at the Geneva and Frankfurt motor shows this year, as transparent-skinned teasers that showcased the car’s drivetrain and chassis components.

The first clue as to the BRZ’s styling did not surface until this year’s Los Angeles auto show, when it appeared in STI concept form only a couple of weeks ahead of the car’s official unveiling at Tokyo.

Toyota also beat Subaru to unveiling the car in final production form and offered journalists an unrestricted drive in undisguised cars on its Fuji race circuit, while Subaru invitees were later offered a short drive in camouflaged prototypes under controlled conditions at its proving ground.

No doubt his has a lot to do with Toyota’s considerable marketing might and the 86 will naturally outsell the BRZ due to Toyota having far greater global presence.

However, Subaru arguably has the stronger following among car enthusiasts – a sentiment shared by the team of Subaru officials present at the preview drive – due to its success in rallying and the resulting rally-bred WRX and STI product lines.

The sportscar project started life in 2007 with a shortened Liberty sedan that was converted to rear-wheel drive as a proof-of-concept mule, which, according to reports, Mr Tada claims he commissioned as a way of getting Subaru on board.

Subaru had the Liberty mule on display at the BRZ drive event, alongside a more recent Impreza prototype that represented the final development stage before work on the all-new platform began, which was tested in Japan, the US and Europe – including the Nurburgring.

Toyota’s brief for the sportscar was to achieve driving pleasure through light weight and a low centre of gravity, which increases stability, limits body roll and reduces load on the outside tyres during cornering while reducing the need for stiff suspension and an aggressive tyre design – with the side-effect of better ride comfort.

Subaru manager for global marketing Atoshi Atake said for a road car to achieve a centre of gravity lower than 500mm was impressive, but the BRZ’s is 460mm, which is among the lowest of any current passenger car, beating the Mazda MX-5, RX-8, BMW M3, Volkswagen Golf R and Subaru WRX STI.

The new 2.0-litre engine is based on the FB unit that will power the new Impreza and XV but with tweaks including the aforementioned Toyota direct-injection system, a square 86mm bore and stroke (84x90mm for Impreza), 12.5:1 compression ratio and 7400rpm redline.

Subaru engineers told GoAuto the engine’s revvy nature and peaky power delivery make it best suited to lightweight sportscar applications such as the BRZ but that lessons learned from its development will certainly make their way under the bonnets of future products.

Positioned 120mm lower and 240mm further back than in the new Impreza, the engine is integral to achieving the BRZ’s low centre of gravity and contributes to a 53/47 per cent front/rear weight distribution (measured with two front occupants on board).

The flat-four was flattened further by shaving 65mm from the height of the inlet manifold, 19mm from the 4-2-1 exhaust headers and fitment of a low-profile sump.

Engineers claim the space-saving, shorter, front-facing intake tracts (Subaru engines usually have a rear-facing intake) also resulted in a sportier throttle response.

Unlike most Subarus, which position the battery ahead of the engine, in the BRZ it is located as far back as possible, while the radiator is tilted 17 degrees, further aiding a low centre of gravity while enabling a short front overhang.

The low, rearward positioning of under-bonnet components also helped produce a sleek and low front end while complying with pedestrian impact legislation. Subaru claims the use of aluminium in the bonnet also aids pedestrian protection in addition to the obvious weight-saving benefits.

Subaru deputy general manager for corporate communications Masashi Uemura said the company is likely to increase its use of aluminium and even carbon-fibre in future products, pointing as an example to the carbon-fibre roof of the limited-edition WRX STI S206 also unveiled at the Tokyo show.

In the middle of the car, engineers paid keen attention to packaging the interior in a way that provided comfort and visibility for the driver while maintaining a low centre of gravity.

A perimeter-frame structure braced by the transmission tunnel enables a lower than average floor height while maintaining crash safety – Toyota is promising a five-star NCAP rating for the GT 86 – meaning front occupants sit with their hips just 400mm above the road.

In addition to further lowering the car’s centre of gravity, Subaru claims the low seating position also results in “minimising unnecessary body and eye movement caused by the lateral g-force when cornering, thus allowing precise vehicle control”.

At the back of the car, a “saddle-shaped” 50-litre lightweight resin fuel tank straddles the transmission tunnel in the deeply-recessed rear floor, while lightweight high-tensile steel is used to make the roof lighter.

Thin glass is used in the rear windscreen and rear side windows to further reduce weight above the car’s waistline.

The low-slung shape and sleek Toyota-penned lines – in addition to undertrays running beneath two-thirds of the car’s length, and vents in front of the tyres – contribute to a claimed aerodynamic drag coefficient of 0.27.

Front and rear suspension is classic Subaru, except the front MacPherson struts are directly connected to the stabiliser bars and are designed to be mounted lower while maintaining a long stroke for ride comfort, while the lower arms are attached to the chassis ahead of the wheels instead of behind them, which engineers claim better suits a rear-drive application and the repositioned engine.

Meanwhile, the Impreza-derived double-wishbone rear end uses a more rigid modified sub-frame to accept the larger, Lexus-sourced Torsen limited-slip differential.

The steering system has a quick 13:1 rack ratio and had to be designed around the low-slung engine. The Subaru-designed rack-and-pinion set-up is assisted by a Toyota-sourced column-mounted electric power steering system.

Both manual and automatic transmissions have six speeds and are sourced from Toyota subsidiary Aisin, with both tweaked for a more sporting character.

Subaru claims 80 per cent of the manual transmission’s internals are unique to the sportscar with the aim of achieving a “crisp and sporty” shift feel, while the automatic has revised software, paddle-shifters, a ‘sport’ mode and even a ‘snow’ mode for cold-climate markets.

At the BRZ drive event, the managing director of UK Subaru distributor IM Group, Andy Edmiston, told GoAuto the BRZ would be welcomed by British dealers, who unlike their Australian counterparts see much of their volume come from the brand’s performance offerings.

He said WRX and STI sales were now suffering from the high fuel consumption and CO2 emissions of Subaru’s powerful boxer engines, so the more efficient BRZ – which is expected to emit around 160 grams per kilometre – could not come soon enough.

As GoAuto has reported, Subaru Australia is yet to announce whether it will import the BRZ.

Source:
http://www.goauto.com.au/mellor/mellor.nsf/story2/8F9A9A9175BB0F09CA25795D0021A2BF

Would Subaru be able to create a car like this on their own?
Never.
Would Toyota?
Yes, just a bit more expensive and longer development. Subaru chassis and boxer engine made the initial development easier, but its the after-tuning the car to perfection what makes it really special.
While the discussion and probably fight between Subaru/Toyota marketing people will arise sooner or later, there is no doubt that the customers are clear winners of this deal and that was the main point of this car - return driving pleasure and fun to the entusiasts.

found this on Autoblog :)

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[img]http://www.blogcdn.com/www.autoblog.com/media/2011/12/subaru-brz-rear.jp...

Take a close look at the rear of either the GT 86 or BRZ. Incorporating both the reverse lights and a rear foglight in the center between the dual exhaust tips is a distinctive element with a prominent inverted triangle shape. According to Toyota, that design "stands for Toyota's 'T' shape" and is meant to 'express its identity.'

That's all well and good, but it's also present on the Subaru, which is otherwise completely absent of any Toyota badging, for obvious reasons. This is especially noteworthy since Toyota led the car's styling and bodyshape while Subaru invested its resources on the engine and chassis.

Is there a conspiracy at play? We doubt it. It seems more likely that the rear element is meant to recall nothing more than the safety light on Formula 1 cars, and the fact that it's an inverted triangle is a clever way for Toyota's marketing team to highlight the dual-headed-machine's Toyota-bred styling work.

Finally, consider the fact that the Scion FR-S, which is what Toyota's version of the coupe will be sold as in the United States, also features the exact same rear lighting element. In case you hadn't noticed... there's no 'T' in Scion, either.

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source: http://www.autoblog.com/2011/12/07/toyota-hiding-easter-egg-on-gt-86-sub...

I`d like to know who said it: " According to Toyota, that design "stands for Toyota's 'T' shape""

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